Services

Logo Design   The basis of any brand starts with a logo for it is a symbol of uniqueness that expresses a certain attitude; it is the face of the product or service. The essence of a successful logo represents the profile of a company in a way that stands out from competitors and leaves a lasting impression on customers. Arya uses a refined process for logo design which aims to capture the heart of your company.

Usability   With a background in Cognitive Science (specialized in Human Computer Interaction), Arya brings a strategic approach toward usability design. The primary intention behind his work is to make the path clear to read while maintaining aesthetic appeal. It’s all about the user experience; the design of a website determines how a visitor feels about it and whether they are willing to come back in the future. The goal is to impress the user by making it easy to explore a beautiful landscape. Arya engages usability by employing elements such as visibility, feedback, constraints, mapping, consistency, and affordances.

Imagery   The visual faculties of the mind play a large role in decisions making as they help form our perceptions of the world. Thus, images that are presented in a website rest a heavy impression on the visitor. Furthermore, the coherency between content and imagery is important to capturing the full breadth of the intended message. Arya uses selected resources to cater top quality images to his clients. He is also an experienced photographer therefore offers his clients original photos to be taken of their products or services.

Web Analytics   For websites that are intended to earn revenue, the objective is to gain conversions. Usability, content quality, and imagery all factor into the success of a website. Further, a solid analytic strategy is vital to completing the plan for long term growth. Arya uses Google Analytics to track website performance and formulates insights and recommendations that fit the bottom-line.

Blog   If you are looking to publish your ideas under your own online domain, a blog is great way to connect with your intended audience. Blogging is also a great way to market your product or service because, if positioned properly, it has the potential to continuously attract visitors and hopefully subscribers. Arya can design and develop your blog as well as offer insights as to how to reap the full benefits of blogging.

Flash   Incorporating flash into a website is not always beneficial because it does set a constraint on marketing and can also be pricy. Still, motions and flares can be attractive if positioned properly and can leave an impression on the visitor. Arya offers flash development as needed to help beatify the website in a way that compliments the greater strategy.